OUR WEB DESIGN SERVICES
Discovery & Goal-Setting
Activities: stakeholder workshop, brand/market audit, define KPIs & success metrics.
Outputs: project brief, scope, user personas, prioritized goals.
What we need from you: brand assets, examples you like, key business metrics.
Research & Information Architecture
Activities: competitor review, sitemap, content inventory, content model.
Outputs: sitemap, page list, content plan (owners, deadlines).
UX Strategy & Wireframing
Activities: user flows, low-fidelity wireframes (mobile-first), key interactions.
Outputs: clickable wireframes, UX annotations.
Visual Design & Design System
Activities: moodboards, style tiles, accessibility-safe palette & typography, component library.
Outputs: high-fidelity responsive mockups in Figma, mini design system (buttons, cards, forms, spacing rules).
Content & SEO Prep
Activities: messaging hierarchy, copywriting/editing, media guidelines, on-page SEO plan.
Outputs: page-level briefs, keyword map, metadata & schema plan, image specs.
Technical Architecture
Activities: choose stack & CMS (e.g., WordPress/Headless/Next.js), hosting/CDN, performance budgets, security plan.
Outputs: tech spec, route structure, integration list (CRM, marketing, payments).
Component-Driven Development
Activities: set up repo & CI/CD, build responsive components, integrate CMS, API hooks.
Outputs: staging site, reusable components, structured content types.
Discovery & Goal-Setting
Activities: stakeholder workshop, brand/market audit, define KPIs & success metrics.
Outputs: project brief, scope, user personas, prioritized goals.
What we need from you: brand assets, examples you like, key business metrics.
Research & Information Architecture
Activities: competitor review, sitemap, content inventory, content model.
Outputs: sitemap, page list, content plan (owners, deadlines).
UX Strategy & Wireframing
Activities: user flows, low-fidelity wireframes (mobile-first), key interactions.
Outputs: clickable wireframes, UX annotations.
Visual Design & Design System
Activities: moodboards, style tiles, accessibility-safe palette & typography, component library.
Outputs: high-fidelity responsive mockups in Figma, mini design system (buttons, cards, forms, spacing rules).
Content & SEO Prep
Activities: messaging hierarchy, copywriting/editing, media guidelines, on-page SEO plan.
Outputs: page-level briefs, keyword map, metadata & schema plan, image specs.
Technical Architecture
Activities: choose stack & CMS (e.g., WordPress/Headless/Next.js), hosting/CDN, performance budgets, security plan.
Outputs: tech spec, route structure, integration list (CRM, marketing, payments).
Component-Driven Development
Activities: set up repo & CI/CD, build responsive components, integrate CMS, API hooks.
Outputs: staging site, reusable components, structured content types.
Quality Assurance & Accessibility
Activities: cross-browser/device testing, WCAG 2.2 AA checks, form & error states, performance optimization (Core Web Vitals).
Outputs: QA report, bug tracker, accessibility notes, performance scores with fixes.
Analytics & MarTech
Activities: GA4 + GSC + Tag Manager setup, conversion events, consent banner, pixels (as needed).
Outputs: analytics dashboard, event map, data-layer spec.
SEO & Content Migration
Activities: redirects (301 map), URL strategy, internal linking, schema markup, image optimization.
Outputs: redirect file, XML sitemap, robots rules, structured data validation.
Pre-Launch Checklist (UAT)
Activities: stakeholder walkthrough, copy/fact checks, backup & rollback plan, load & security checks, final approvals.
Outputs: signed UAT, go-live plan.
Launch
Activities: DNS switch, SSL, CDN/cache rules, smoke tests, indexability toggle, monitoring.
Outputs: live site, uptime & performance monitors.
Post-Launch Hypercare (30 days)
Activities: fix punch-list issues, tune performance/SEO, analytics validation.
Outputs: hypercare report, updated backlog.
Growth & Maintenance
Activities: A/B tests, new features, content ops, security patches, backups, SLA support.
Outputs: monthly reports (traffic, conversions, CWV), roadmap updates.