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WEB DESIGN

OUR WEB DESIGN SERVICES

  1. Discovery & Goal-Setting

  • Activities: stakeholder workshop, brand/market audit, define KPIs & success metrics.

  • Outputs: project brief, scope, user personas, prioritized goals.

  • What we need from you: brand assets, examples you like, key business metrics.

  1. Research & Information Architecture

  • Activities: competitor review, sitemap, content inventory, content model.

  • Outputs: sitemap, page list, content plan (owners, deadlines).

  1. UX Strategy & Wireframing

  • Activities: user flows, low-fidelity wireframes (mobile-first), key interactions.

  • Outputs: clickable wireframes, UX annotations.

  1. Visual Design & Design System

  • Activities: moodboards, style tiles, accessibility-safe palette & typography, component library.

  • Outputs: high-fidelity responsive mockups in Figma, mini design system (buttons, cards, forms, spacing rules).

  1. Content & SEO Prep

  • Activities: messaging hierarchy, copywriting/editing, media guidelines, on-page SEO plan.

  • Outputs: page-level briefs, keyword map, metadata & schema plan, image specs.

  1. Technical Architecture

  • Activities: choose stack & CMS (e.g., WordPress/Headless/Next.js), hosting/CDN, performance budgets, security plan.

  • Outputs: tech spec, route structure, integration list (CRM, marketing, payments).

  1. Component-Driven Development

  • Activities: set up repo & CI/CD, build responsive components, integrate CMS, API hooks.

  • Outputs: staging site, reusable components, structured content types.

  1. Quality Assurance & Accessibility

  • Activities: cross-browser/device testing, WCAG 2.2 AA checks, form & error states, performance optimization (Core Web Vitals).

  • Outputs: QA report, bug tracker, accessibility notes, performance scores with fixes.

  1. Analytics & MarTech

  • Activities: GA4 + GSC + Tag Manager setup, conversion events, consent banner, pixels (as needed).

  • Outputs: analytics dashboard, event map, data-layer spec.

  1. SEO & Content Migration

  • Activities: redirects (301 map), URL strategy, internal linking, schema markup, image optimization.

  • Outputs: redirect file, XML sitemap, robots rules, structured data validation.

  1. Pre-Launch Checklist (UAT)

  • Activities: stakeholder walkthrough, copy/fact checks, backup & rollback plan, load & security checks, final approvals.

  • Outputs: signed UAT, go-live plan.

  1. Launch

  • Activities: DNS switch, SSL, CDN/cache rules, smoke tests, indexability toggle, monitoring.

  • Outputs: live site, uptime & performance monitors.

  1. Post-Launch Hypercare (30 days)

  • Activities: fix punch-list issues, tune performance/SEO, analytics validation.

  • Outputs: hypercare report, updated backlog.

  1. Growth & Maintenance

  • Activities: A/B tests, new features, content ops, security patches, backups, SLA support.

  • Outputs: monthly reports (traffic, conversions, CWV), roadmap updates.